Image of Reporter’s NotebookThose of you who missed out on SPJ South Florida’s recent “How to Build a Successful Freelance Career Workshop” can now watch video of the event on uVu, WPBT2′s video sharing portal. We’ve embedded the first clip below. You can access the rest of the video clips via this link: SPJ Freelance Workshop.

If you’d rather read a review of the event, we’ve also a Twitter archive below. Lourdes Brezo-Martinez graciously agreed to ghost blog the July 16th event from our chapter’s Twitter account (@SouthFloridaSPJ). We’ve gathered those Tweets together a short of transcript, or “twitscript,” of the event. Enjoy!

“How to Build a Successful Freelance Career”
July 16, 2009
6:30 PM
Miami-Dade Public Library, Main Branch
Featured Speakers: Oline Cogdill, Brett Graff, Tristram Korten

VIDEO – PART 1

LIVE BLOG TRANSCRIPT

Journalists in Transition follow @SouthFloridaSPJ Freelance Wrkshp tonight, 6:30-9 Amazing panel! http://tinyurl.com/spjfla

Transparency: #spjfla live event tweeting via @sistermary http://myloc.me/aPym

Successful freelancing requires you to treat it like a job #spjfla

Pitch story ideas to mid-level editors – Brett Graff #spjfla

When freelancing your pitch letter is your resume #spjfla

Senior news editor/sr news editor is best bet for pitching #spjfla

If you can do it well, you can call the editor to pitch. Otherwise e-mail #spjfla

Speakers Oline Cogdill, Brett Graff, Tristram Korten #spjfla

Is it important to have a niche? Yes but also: diversify! #spjfla

Be a journalist – at the end of the day #spjfla

When you develop a niche you may have the opportunity to become an expert #spjfla

Brett – I look at an assignment like shopping – price (pay) vs quality #spjfla

Tristram – I’m building a brand #spjfla

Less-than-ideal jobs can lead to great sources and other assignments #spjfla

Post previous work on your own website – a crucial tool #spjfla

The story may be owned by the publication, but the material/research is writer’s to use again #spjfla

Tristram – New revenue stream – grants #spjfla

Fellowships and grants source: AJR #spjfla

Every client you have could fold tomorrow: look outside the box for other sources #spjfla

Other freelance sources: Universities, PR and advertising firms. Face reality about new era. #spjfla

Apex of freelance pay: Over $3 a word with 3000 to 5000-word stories #spjfla

Question: Do you negotiate: For some, only if you are willing to lose the assignment #spjfla

When you are starting out, you have to “pay you dues” #spjfla

@NeyomFriday Thank you for following along #spjfla

When negotiating, consider research time as well as writing time #spjfla

Question: Does blogging, social media help #spjfla

Tristram: Encourage all to find a way to make technology work for you – but I don’t use social media (paraphrased) #spjfla

Brett: Facebook helps me find people to illustrate my stories #spjfla

Face time with editors is encouraged by panelists – Assignments often go to “friends” #spjfla

Discipline is important – divide time between writing/admin tasks #spjfla

Blogging does not pay as much as print #spjfla

You have to bring your “A” game because of the large pool of good writers available #spjfla

There is no magic trick that makes it all work – freelancing is a lifestyle – Tristram #spjfla

Oline: As you are building your business, don’t forget your personal life #spjfla

Oline: Do not sit in your pajamas all day. Keep friendships. It’s a mindset. Take Wednesdays off!! #spjfla

Oline: If you are working at home, get out of Facebook! :) #spjfla

Tristram: *Ask him about the submarine and kill fees. #spjfla

Freelancing: A whole new world not knowing where your finances will be in six months. You have to learn to budget. #spjfla

Audience member: if a story is “killed” don’t think “dead” think “recycled”. #spjfla

Alana Roberts from the DBR listens in! #spjfla

Should you incorporate? It may not be the best thing for this situation #spjfla

Working from home: Get your finances in order #spjfla

Save your receipts advises the panel for tax time #spjfla

Ethics: What is your code of ethics? “No strings attached.” #spjfla

Watch your “ethics” situation. Your name is all you have. (Tristram) #spjfla

Thank you to all who attended, spoke and moderated #spjfla

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2 Responses to Recap of SPJ’s Freelance Workshop

  1. Just to let you know your site looks a little bit weird in Mozilla on my office computer Ubuntu .

    • Jaime Danielson says:

      Thanks for the information. The site wasn’t designed with Ubuntu in mind. Maybe we can consider that in its next iteration.

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